Trust Is Power: How To Communicate in a World That Doubts Everything (Speak for Success)
Trust Is Power: How To Communicate in a World That Doubts Everything (Speak for Success)
Trust Is Power: How To Communicate in a World That Doubts Everything (Speak for Success)
Trust Is Power: How To Communicate in a World That Doubts Everything (Speak for Success)

Trust Is Power: How To Communicate in a World That Doubts Everything (Speak for Success)

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 Here's the brutal truth:

The people who deserve trust rarely receive it.

If you don't know how to earn trust, how to communicate credibly, and how to defeat doubt, it doesn't matter how good your ideas are. If you don't know how to convey clear and convincing arguments, it doesn't matter how much research you've done. And if you don't know how to express your expertise, your expertise doesn't help you.

Trust is Power now includes:

  • 127 diagrams
  • 3 checklists
  • 5 chapter summaries
  • 53 key insights and quotes


Being right isn't enough, and neither is having good ideas...

Weak words kill good ideas. Why is trust power? Because in a world where everyone doubts everything, cutting through the uncertainty is one of the most valuable skills someone can bring to the table. It helps good ideas win. It helps good people advance. It helps careers, companies, and communities stay on the right track.

Nobody deserves to be held back by weak communication...

You deserve to communicate your ideas with credibility. You deserve to present with power and eloquence. You deserve to persuade, to influence, and to convince with ease. It's a moral travesty that schools, colleges, universities, and even highly regarded MBA programs neglect the key to professional success: trustworthy communication.

I was there. I understand the struggle:

I remember when uncertainty paralyzed me every time I tried to convey my opinion. I remember when I had no idea how to convince, influence, or persuade. I felt at a loss for how to frame a message that could move people and change minds. But that was a long time ago. I've spent nearly a decade studying and writing about the rules of words that work.

Here’s why you can trust me:

I am an in-demand consultant and coach who has worked with political candidates, public servants, and even military and medical institutions. I spent thousands of hours reading groundbreaking scientific studies on communication and analyzing the most impactful messages of history, uncovering their hidden, little-known patterns.

With Trust is Power, you will discover proven, little-known, step-by-step strategies for speaking with credibility and authority, including:

  • How to achieve automatic authority with the magnitude-fluency matrix for more convincing communication in business meetings and professional presentations.
  • How to instantly and effortlessly win any argument with the art of advanced situational reframing to earn more respect and grab attention for your point of view in decision-making deliberations.
  • How to quickly build a trustworthy reputation with the credibility cascade to instantly receive trust every single time you speak, write, or advance an idea at work.
  • How to immediately make your proposal seem drastically better by activating the incentive-caused bias, intuitive-bias, and aesthetic-impact bias (without shallow manipulation tactics).
  • How to easily achieve guaranteed influence, persuasion, and power with the Trojan-Horse storytelling technique for higher success rates and less rejection in pitches and interviews.
  • How to avoid the most credibility-destroying disaster with the clarity principles to guarantee failure-free communication in one-on-one conversations and full-room presentations.
  • How to strategically portray authority and expertise (even as a newcomer) with the secret of direct authority transfer for faster career advancement and more opportunity.
  • How to effortlessly overcome communication anxiety (without faking it) by applying the belief-transfer principle.

About the author

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Peter Daniel Andrei

Peter has coached hundreds of competitive public speakers. He has earned 27 awards as a competitive public speaker, won national speech competitions, and was the Massachusetts Speech and Debate League State Champion. When he worked in the Massachusetts Statehouse, he carefully observed the public speaking techniques of Representatives and Senators. He's spent countless days analyzing the famous speeches of history to uncover their secrets. He was rewarded a seal of special distinction from the National Speech and Debate Association for accumulating 500 speaker points. He has read countless books and scientific articles on communication and psychology. He had to overcome a speech impediment.